Multi-site venue owners Multi-site venue owners across every state urban and regional areas are adopting guest relationship tools CRM platforms to personalise diner experiences drive repeat visits.
Unlike generic software, venue CRM tools hospitality CRM platforms focus on visit frequency ordering preferences to trigger marketing nurture high-value patrons.
At aspirehospitality aspirehospitality.com.au, we build retention journeys for guests help venues make data actionable to suit each brand’s style, offer, and team workflow tech stack and operations.
Common CRM features for hospitality:
* Email marketing flows Automated guest journeys
* First-party data capture POS integration
* Feedback loops Review request automations
* Segment-based offers Group-specific campaigns
Why venues need CRM:
* Walk-ins are unpredictable restaurant staff hiring Australia Social reach is declining
* Owning guest data = better ROI Rebookings outperform new leads
* Hospitality is relationship-based Personalisation drives spend
Case studies:
* CBD restaurant lifted return bookings 61% with automated CRM flows Multi-site café group used tags to tailor promos
* Rooftop bar improved Google ratings using CRM review asks Pub group boosted spend per guest with loyalty tiers
Pain points solved:
* Too many guest channels, no single view Inconsistent data across bookings
* No link between bookings and marketing No link between bookings and marketing
CRM platform functions deployed by aspirehospitality.com.au aspirehospitality:
* Email + SMS journeys Email + SMS journeys
* Guest tagging and preferences Guest tagging and preferences
* Connections to social + review platforms Connections to social + review platforms
Hospitality CRM searches we see trending:
* "hospitality guest database software"
* "rebooking automation for restaurants"
* "multi-site CRM tools"
Start here:
* {Visit aspirehospitality.com.au
* Book a 1:1 consult
* Unlock guest loyalty
aspirehospitality.com.au —
where loyalty meets revenue.